The typical, www.thenameofmybookisfantastic.com is too hard for your reader’s eyes. Not to mention that a whole bunch of letters strung together could actually spell out something that you didn’t intend to say. Help them out—print your websites and emails with caps on your cards, correspondence, emails, letterhead—everywhere.
Guaranteed, you will have a much better chance of them remembering you and your title.
Insert a photo of you or the cover of your book. Get a QR code–with the smartphone becoming the norm–a quick scan of the QR code via the users phone will take them to the site you want them to go–your website, an article, even the link to buy the book.
Use some color–your signature doesn't, and shouldn't be in Times New Roman, black. Boring.
What’s in your signature says a lot … are you taking advantage of it?
Judith Briles is known as The Book Shepherd (www.TheBookShepherd.com)and the Founder of Author U (niversity (www.AuthorU.org), amembership organization created for the serious author who wants to beseriously successful. She’s been writing about and conducting workshops onpublishing since the 80s. She’s the author of 28 books includingShow Me About Book Publishing,co-written with John Kremer and Rick Frishman and a speaker at publishingconferences. Follow @AuthorU and @MyBookShepherd onTwitter and do a “Like” AuthorU and TheBookShepherd on Facebook. If you want to create a book that has noregrets, contact her at Judith@Briles.com.