Tuesday, March 5, 2013

Take a short media-training course at the Author U Extravaganza

Have you wondered why celebrities being interviewed on television can look so calm when millions of people are watching them?  And have you ever wondered if you could do that?

At the Extravaganza you will learn how to perform on national television and radio while appearing calm and collected.
The key to any good performance is preparation. Just as actors do, media guests need to know what they are going to say during all their performances and practice their delivery of each word beforehand. Adequate preparation will make you more confident in your ability to perform and help you relax while you are on the air. 
You have probably heard that practice makes perfect. However, that is not necessarily true. Practice makes permanent, so you have to make sure you are rehearsing the right things. At the Extravaganza, you will discover the right techniques that you can make permanent.
Why video:

  • It can more than double your conversion rates on your website and other social media platforms in a fraction of the time needed for other.
  • It doesn’t have to suck up a lot of time.
  • You don’t have to be a technophile—it works equally well for the tech savvy and the technophobe.
  • Video creates Fans… they can see and hear you.
  • Video and branding goes together like peanut butter and jelly.
  • Video is cost effective—it is the least expensive way to get your visual message out.

Media training can be as easy as listening to or watching talk shows. On television, watch how successful guests interact with the host and audience. Try watching the show on which you are scheduled to appear, with the sound off to focus your attention on the guests. How do they sit? What do they wear? What are the seating arrangements and backgrounds? What are the predominant camera angles? Incorporate what you see into your own performance.
Turn the sound back on and listen to the host. How are questions asked? How does he or she stimulate audience participation? What is the pace of the show? On radio, listen to the interaction between guests and host and between guests and callers. How are stories woven into the author’s answers? Does the guest answer the host’s questions directly or follow his or her own agenda?
BONUS: At the Extravaganza, you will have the opportunity to create a short video for whatever use you want—your website,YouTubechannel—whatever! Brian Jud will guide you through your interview and you will get the clip emailed within a week after the Extravaganza. You must sign up to participate in the video shoot—there are limited slots available. Register here: http://ow.ly/igC0w  

Dr. Judith Briles 
The Book Shepherd - The Author and Publishing Expert

Create. Strategize. Develop. Publish. Achieve.
Chief Visionary Officer: AuthorU.org